Our Story

Soom Lite is a functional beverage made in the UAE by Ziro Fibre MENA LLC and manufactured in one of the largest and multi-award-winning bottling plants in the Middle East.
 
Our team of expert food scientists and nutritionists are the first in the MENA region to manufacture delicious appetite-quenching beverages infused with a natural plant fibre from Japan that has virtually no calories and no carbs and can quell appetite by gently boosting the body's own natural production of GLP1, the miracle hormone behind a slimming craze gripping the whole world. Soom Lite is the UAE's first and only functional GLP1 drink to win an international award.
 
Until the launch of Soom Lite, people around the world thought that you could only boost your GLP1 from using injectable drugs. Through a vigorous social media campaign, Soom Lite is sponsoring global experts on diet from Imperial College London and Oxford University in the UK to educate people about healthy foods that can naturally boost their bodies' own GLP1 production.
 
We deliver the best in evidence-based food tech for health and wellness. In our world, healthy foods and beverages that taste great are the starting point for a revolution in wellness.
 
 
SOOM LITE, TASTING IS BELIEVING. MADE IN THE UAE. GOING GLOBAL.